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The indoor Small Business Saturday market will feature handmade gifts, local vendors, Santa photos and food trucks on November 28.
Jingle Bells on the Bay Holiday Market will bring local artisans, handmade gifts, food trucks and Santa photos to the Sanders Beach Corinne Jones Resource Center from 10 a.m. to 3 p.m. Saturday, November 28.
Admission and parking are free. The indoor market falls on Small Business Saturday, giving Pensacola shoppers an opportunity to buy holiday gifts directly from local makers while avoiding uncertain November weather.
Date, Time and Location
Jingle Bells on the Bay Holiday Market
Saturday, November 28
10 a.m. to 3 p.m.
Sanders Beach Corinne Jones Resource Center
913 S. I Street
Pensacola, Florida 32502
The market is presented by Pensacola Parks and Recreation.
No ticket or advance reservation is required.
Handmade Gifts and Local Vendors
The market will feature a curated selection of local artisans and vendors selling handmade holiday gifts.
A complete 2026 vendor list has not been published. Shoppers should expect the specific product selection to depend on the participating businesses rather than assume a particular vendor will attend.
Purchases are made directly from each seller. Payment methods may vary, so bringing both a card and a small amount of cash could be helpful.
The indoor setting makes it easier to browse without planning around rain or colder temperatures.
Santa Photos and Family Activities
The event listing includes an opportunity for photographs with Santa.
A photo price, reservation system and schedule were not published on the pages reviewed for this guide. Families should check Pensacola Parks and Recreation updates closer to November 28 to determine whether photos are complimentary and whether guests should bring their own camera.
No other children’s activity schedule has been confirmed for the 2026 market.
Families can attend the market without buying anything, although food, gifts and any paid photo package would be separate purchases.
Food Trucks
Food trucks will serve outside the resource center during the market.
The final truck lineup and menus have not been announced. Food is not included with admission, and each vendor will set its own prices and payment policies.
Visitors planning to eat onsite may want to arrive before the final hour because individual menu items can sell out during community markets.
The indoor vendor area and outdoor food service allow families to shop first, then eat along the Sanders Beach waterfront if weather conditions are comfortable.
Free Parking at Sanders Beach
Parking is free for the event.
The Sanders Beach Corinne Jones Resource Center has onsite parking, but spaces closest to the building may fill during the busiest shopping periods. Additional instructions have not been announced.
The venue is west of downtown Pensacola on Pensacola Bay. Visitors should use 913 S. I Street for navigation rather than relying only on the broader Sanders Beach neighborhood name.
Anyone requiring accessible parking or entrance assistance can contact the resource center at 850-436-5198 before the event.
Shop Local on Small Business Saturday
Jingle Bells on the Bay gives shoppers a weather protected alternative to outdoor holiday markets while keeping purchases connected to Pensacola area makers.
Its free admission and parking also make it possible to stop by without committing to a full day or purchasing an event ticket.
Save the November 28 date, then watch Pensacola Parks and Recreation for the vendor lineup and final Santa photo details.
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